Auto stocks trade mixed on May 14 as Sharda Motor, M&M and Bajaj Auto gain; TVS Motor, Olectra and Ola Electric decline

Automobile stocks traded mixed during the late morning session on May 14, 2026, with the S&P BSE Auto index underperforming the broader market.

As of around 11:38 AM, the S&P BSE Auto index was down 0.51% at 56,731.59. In comparison, the broader market remained positive, with the Nifty 50 rising 0.92% to 23,628.05 and the S&P BSE Sensex gaining 0.76% to 75,173.88.

Among auto sector gainers, Sharda Motor was the top performer, rising 2.24% on the BSE to Rs 875.15 and gaining 2.40% on the NSE. Mahindra & Mahindra also traded higher, advancing 0.78% on the BSE to Rs 3,134.85 and 0.98% on the NSE.

Bajaj Auto gained in the range of 0.95% to 0.99%, trading around Rs 10,360, while Escorts Kubota rose 0.73% to 0.86%. Landmark Cars remained nearly flat on the BSE.

On the losing side, TVS Motor witnessed the sharpest decline in the auto pack, falling 3.10% to 3.26% during the session. Olectra Greentech declined 2.35% to 2.43%, while Ola Electric Mobility slipped 2.08% to 2.24%.

Hero MotoCorp was also under pressure, falling 1.86% to 2.04%. Other auto stocks trading lower included Eicher Motors, Hyundai Motor India, Ashok Leyland, Maruti Suzuki, Force Motors and SML Isuzu.

Overall, the auto sector showed a weak and mixed trend on May 14. While Sharda Motor, Mahindra & Mahindra and Bajaj Auto supported the gainers’ list, losses in TVS Motor, Olectra Greentech, Ola Electric and Hero MotoCorp weighed on the sector index.

Disclaimer: The information provided is for informational purposes only and should not be considered financial or investment advice. Stock market investments are subject to market risks. Prices and percentage changes are based on late morning trade data and may change during the session. Always conduct your own research or consult a financial advisor before making investment decisions.